Why now is the right time
The stance towards digital assets has changed
Over the past years, the stance towards digital assets has changed. Where the majority of investors first saw these assets as speculative, the market witnessed a shift. Despite its fluctuating cycles, the market continued to attract users, with almost 500 million people owning digital assets worldwide. This continued adoption states that digital assets aren’t short-term hype but are here to stay.
Even institutions such as the International Monetary Fund have stated: “Digital assets are here to stay, and governments should start thinking about the infrastructure behind these digital assets.
Maturing asset class
In 2009, Bitcoin was launched, starting a revolution only a few initially understood its full potential. Fifteen years later, the digital assets industry comprises thousands of assets and is still considered an emerging class. However, with its rapid pace of adoption and a market capitalization of $2,5 trillion, the industry will soon mature, leading to a diminishing of the incredible performance witnessed over the last decade.
Although there will be enough time to invest in digital assets, we believe that 2024 will present one of the biggest genuine opportunities to invest in digital assets.
Wealth shift
In the coming decades, older generations will pass their wealth and assets to their heirs, changing the wealth landscape significantly. These younger, "digital native" generations invest very differently from their parents and grandparents, showing a much higher interest in Bitcoin and digital assets.
